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You likely have heard of, or have participated in, one of those teamwork exercises, where each table of participants is handed the same exact set of instructions and resources for building a structure. Inevitably, this exercise yields 8 or 10 variations of “buildings,” all from the exact same set of instructions! Why does this happen? […]
Being an effective leader is very much about maintaining strong relationships. In previous articles in this mini-series, we have discussed four key relationships for leaders. Your relationship to yourself. Your relationship to your team. Your relationship to your clients and customers. Your relationship to your environment. In this final article in the series, we will […]
Being an effective leader is very much about maintaining strong relationships. In previous articles in this mini-series, we have discussed three key relationships for leaders. Your relationship to yourself. Your relationship to your team. Your relationship to your clients and customers. In this article, we will discuss your relationship to your environment. When assessing strengths, […]
Prior to 2020, launch-based marketing was a hot trend for businesses. Funnels were the rage. Social media ads had excellent return on investment for those who used them strategically. And the calls to “buy now” reached a near-frenzy stage. But a lot changed in 2020, as you may recall. And those changes resulted in a […]
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